Lollipop labeled "Valentines Day" label month to sell a million
Publish:2024-05-18
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Valentines Day, this holiday is now called a very profitable holiday for businesses, businesses launched a variety of creative promotional activities, by "Valentines Day" to make a lot of money.
Business activities: Hit the Valentines Day concept
In order to meet Valentines Day, Shenyang businesses are racking their brains and thinking of all the activities that can be connected. There is an activity called "Give you a cup, give you a lifetime!" Participating in the game can get a cup, but also made a lifetime commitment to each other. A department store in Huanggu District is also very interesting, couples kiss and take photos in the activity area, and have the chance to get a six-day tour of South Korea for two...
In addition, many of our unexpected products also ride Valentines Day. Ping An Insurance has designed a 99-yuan "love preservation plan" for Valentines Day. In addition to enjoying the relevant rights and interests of the plan, you will also get a one-year accident protection insurance. As long as couples are insured for 5 or 10 consecutive years, and do not change the love insurance object halfway, the total amount can be returned in the fifth year to buy a gold bracelet, and the tenth year can also return a diamond jewelry set worth 1899 yuan. A real estate in Shenyang, as long as you call the sales office to give free roses. And a refrigerator, for online shopping and praise of consumers prepared a honey gift package. The so-called honey gift package turned out to be a hot kettle and other goods unrelated to Valentines Day.
Old products with love words: also be snapped up
However, the business is not a free ride, the reporter found that all the products as long as it is on the "Valentines Day" to become good to sell, this phenomenon is more obvious on online shopping. A product called "Star Lollipop" is actually a handmade creative lollipop, suitable for all kinds of people, and not only for Valentines Day, as a result before Valentines Day this year, almost all the businesses selling the product have added a "Valentines Day" label. That led to a huge increase in sales, with more than 21,000 units sold and a few hundred sold.
Whats even more surprising is that some of the most common and even outdated products have become popular gifts because of the "Valentines Day" label. For example, plush toys, horn combs, roses made of soap tablets, etc., the recent sales of these products have reached nearly 10,000 pieces. Recently, the problem product 55℃ cup that has been exposed by the media has also been sold hot on the Internet because of the addition of the words "Valentines Day" on the label.
Do not let businesses use: should be rational consumption
In recent years, Valentines Day has been widely used by businesses to become a sales-oriented holiday. A chain of interests has since emerged, from the initial flowers, chocolate, sugar to all products are now sold on a side ride.
In this regard, consumers should be reminded to consume rationally and not be used by merchants. Couples should rationally understand "Valentines Day", and do not let the negative energy caused by business speculation become larger.
Businesses borrow Valentines Day hype is a normal phenomenon, now, many goods as long as a Valentines Day car, the price immediately rose. However, consumers should do what they can, rational consumption, from the perspective of financial management, shopping should not follow up, you can wait for prices to fall back and then buy.